Custom Branding & Showit Website Design for Creatives and Lifestyle Brands
Personality doesn’t have to come at the cost of strategy
You deserve a brand that helps you be more of who you are, while attracting the clients you most want to work with. Together, we’ll find your edge and embody it in a founder-led brand with personality, style, and heart.
clients have been seen in:
While you’re binging Love Is Blind... your brand and website should be doing more than the bare minimum of *just existing*.
Every part of your brand should feel like an experience - only one you can create
Lately, you’ve felt the pull to show up more fully in your brand — as a real human with taste, perspective, and passions that go beyond a curated grid. Because the brands that stick aren’t the flashiest; they’re rooted in what you genuinely love and how you want to show up.
From your colors to your client experience, your brand deserves to be a whole immersive world that shows who you are and makes signing your best clients simpler than ever. Because your brand isn’t just about a single logo. It’s how every element works together.
You need a brand that claims space at the top of your client’s mind this year. Right now. You need to be the one they don’t forget as soon as they close that browser tab. And it all starts by digging into the roots, finding out who you are, and building an unmistakable experience through every touchpoint.
You deserve so much more than ‘it’s fine for now.’
"My brand and website have all been tailored to fit me and I could not be more happy with how everything came together. I am getting more inquiries than ever."
Before working with Jess, I created my own website & had no confidence in showing my work
and no clear audience direction. I felt ashamed to show my work to potential clients, I actually
was apologizing to send them my website. Now ... I have so much confidence & show my
website to everyone! I feel like the professional photographer I had dreamt of becoming! 10/10
would recommend her to every business!
EMMA, MONTREAL WEDDING PHOTOGRAPHER
"I've already seen an increase in site traffic and *target client* inquiries!"
From the very first call, Jess GOT ME. She's an amazing listener, astute
observer, and asks the right questions. On top of that, Jess is so skilled at making a beautiful,
robust, easy-to-navigate, and visually impactful website. Like many other clients, I have
received so many compliments on my new site, as well as an increase in site traffic and *target
client* inquiries.
She truly cares about delivering the best in a way that is tailored to her clients. Thank you, Jess
- I gained so much of my creative life back to focus on my art and growing my client base.
Working with you was a quantum leap for my business!
NERISSA, CHICAGO CALLIGRAPHER
"Jess understood my vision right away but more importantly- she understood me as a person!"
It's very obvious Jess is passionate about what she does and she is VERY good at what she
does. Before working with her, I was completely lost, exhausted from decision fatigue, and very
VERY overwhelmed by the whole website/branding process. From our first meeting, it was like
she went inside my brain and took out my vision even though I didn't know how to clearly
articulate it at the beginning. But more importantly, she understood me as a person. She
unintentionally "life coached" me from one eldest daughter to another and the result is a
beautiful website that is a representation of me!
BUSHRA, LEADERSHIP CONSULTANT & EXECUTIVE COACH
"She doesn’t just design—she elevates your entire business with intentional, cohesive, and jaw-droppingly beautiful work.
Hiring Jess is one of the best investments you’ll make for your brand. She doesn’t just design—she elevates your entire business with intentional, cohesive, and jaw-droppingly beautiful work. She truly gets your vision and brings it to life in a way that feels effortless and perfectly on-brand. If you want to stand out, feel confident in your marketing, and have a designer who cares about every little detail, hiring Jess is 100% the right choice!
Helena, New York Wedding Planner
Brands with no personality?
We don’t know her.
When your brand & website do the talking, you get to show up as yourself and see the opportunities pour in.
If anyone ever told you you have to wear a power suit in your brand photos or be ‘luxury’ to stand out, you’re in the right place.
Because all you ever needed to do was be yourself.
Strategy gives your brand direction.
Personality gives it depth.
Your brand shouldn’t just revolve solely around what your audience needs to see — it should also reflect the real, multi-dimensional human behind the business. That’s where we create the balance: clarity for your audience, and expression for you.
So come as you are:
Share your big, ambitious goals, your exciting visions, your "I-don’t-know-what-it-looks-like-yet" ideas. II’m here to help you turn all of it into a brand and website that feel aligned, magnetic, and completely yours.
Explore My Services
There are multiple ways to work together, designed to meet you where you are!
01
For service-based small business owners with just a logo, outdated branding, or mismatched visuals who want a cohesive, personality-led identity that attracts the right clients.
Branding Design
You’ve heard it before– branding is more than a logo. It’s how all the visual elements work together to create an impression, shape an experience, and show up IRL from packaging to collaterals, and everything in between. At the core, you already have clarity on your brand. Now it’s time for visuals that make it feel like home.
This is for you if....
- You have just a logo (or a Canva situation) that no longer reflects the level of work you’re doing.
- You feel a disconnect between your personality, your values, and how your brand actually looks.
- You’re ready for cohesive visuals that make you feel confident showing up everywhere.
- You want a brand foundation that feels unmistakably you and attracts more aligned clients.
TIMELINE:
2-3 Weeks
Investment
$3,197 USD / $3,997 CAD
Payment plans available
Peek What It Includes →
INCLUSIONS:
- Brand Discovery Questionnaire
- Strategic creative direction call with two proposed directions
- Logo Suite (up to six logo variations - primary, secondary, monogram, submark)
- Brand Color Palette & Typography Suite
- Brand Application mockups
- Brand Style Guide & Canva Brand Kit Setup
- Collaboration with Brand Photographer
TIMELINE:
2-3 Weeks
Investment
$3,197 USD / $3,997 CAD
Payment plans available
Back to overview→
Note: In need of comprehensive brand strategy to articulate what makes you different? Explore The Becoming Experience!
DYK Consistent branding can increase revenue by up to 23%.
02
For those who have an existing brand identity and are ready for a one-of-a-kind website. Strategically built to attract the right people, show up in search results, and turn curious visitors into confident inquiries.
Custom Showit Website Design
Fully custom design gives you the freedom to think bigger for your business, design smarter, and build a site that grows with you (instead of boxing you in).
Starting with website strategy and user journey mapping, we create a fully tailored, built-from-the-ground-up website with every page, detail, and interaction created with only you in mind.
This is for you if....
- You have existing branding beyond a logo, but your website feels outdated, clunky, or hard to maintain.
- You’re slightly embarrassed to send people to your site… or it’s just not converting.
- You don’t want a cookie-cutter template that blends in with everyone else.
- You want a website that pulls its weight and brings in inquiries while you’re out living your life.
TIMELINE:
4-6 Weeks
Investment
$5,150 USD / $5,850 CAD
Payment plans available
Peek What It Includes →
INCLUSIONS:
- Website Discovery Questionnaire
- Website Kickoff Strategy Call
- Custom Showit website design - (up to 6 core pages & 4 administrative pages)
- WordPress Blog Design & Setup
- Desktop and Mobile Optimization
- Backend technical setup (domain transfer, third-party integrations, and on page SEO)
- Walkthrough tutorial video and 90 days of post-launch email support
TIMELINE:
4-6 Weeks
Investment
$5,150 USD / $5,850 CAD
Payment plans available
Back To Overview→
Note: Brand design & website copy must be completed prior to Project Start Date.
DYK 94% of first impressions are design-related... and it takes 0.05 seconds for them to form an opinion?
03
For those who don’t need a fully custom build and are looking for a website refresh using a Showit template and your existing brand launched within 2 weeks.
Semi-Custom website
Starting from a Showit website template, I’ll customize your website with your branding, photos, and copy, along with a few signature touches to make it yours. Perfect for making the template you love uniquely yours with a polished, expert touch and quicker turnaround than a custom site.
This is for you if....
- You love your current branding and just need a polished website to match.
- You want something elevated and strategic, without the timeline of a fully custom site.
- You’re launching or refreshing and want a professional online home within two weeks.
- You’d rather skip the DIY headaches and have a designer tailor a template for you.
TIMELINE:
10-14 Days
Investment
$2,797 USD / $3,497 CAD
Payment plans available
Peek What It Includes →
DYK 88% of online consumers are less likely to return after a bad website experience?
INCLUSIONS:
- Website Discovery Questionnaire
- One (1) Showit template from my template shop, at no additional cost
- Showit Website template customization for up to 5 core pages & 3 administrative pages
- Desktop and Mobile Optimization
- Backend technical support (domain transfer, third-party integrations, on-page SEO)
- Walkthrough tutorial video and 30 days of post-launch email support
TIMELINE:
2-3 Weeks
Investment
$3,197 USD / $3,997 CAD
Payment plans available
Back to overview →
Note: Brand design & website copy must be completed prior to Project Start Date.
04
For business owners who already love their brand and site, but need a designer for the day to tackle a growing to-do list, refresh key touchpoints, and get their time back.
Also known as: Design Days!
Branding doesn’t stop at your homepage or your logo– it’s in creating consistent, branded assets for your business. Bring me on as your in-house designer for a day to create the visuals you need to keep your brand rolling.
For past or new clients with existing branding, the Daybreak Session is your ticket to brand collateral that extends your business across every touchpoint.
This is for you if....
- You already have a brand and website you love, but your design to-do list keeps growing.
- You’re tired of spending hours in Canva trying to design graphics or marketing assets yourself.
- You keep putting off website updates—like refreshing your portfolio or creating new pages for your offers.
- You want to hand it off for the day and get back to your zone of genius.
Full Day
Half Day
$799 USD / $999 CAD
What we can tackle →
$1,397 USD / $1,597 CAD
We can cover just about anything!
- PDF Guides & Brand Collaterals, such as: investment guides, welcome guides, media kits
- Blog Setup & Post Migration
- Showit Website SEO On Page Optimization
- Showit Mobile Website Design & Optimization
- Adding new pages, offers, or sections to website
- Sales Page Design (for long form: minimum 2 days)
- Flodesk Setup & Email Sequence Design
Back to overview→
Full Day
Half Day
$799 USD / $999 CAD
$1,397 USD / $1,597 CAD
DYK delegating can increase productivity by up to 20–30%, while also growing revenue 2.5x faster?
Additional Offerings
Just starting out and want to look polished without the long process?
A collaborative brand photoshoot and one-page website to help new business owners launch with confidence.
Ready to ditch the DIY look and step into a more refined presence?
A brand photography and brand design collaboration that elevate your visuals and build instant credibility.
The Becoming Experience
Ready for a full brand overhaul so your business and founder presence evolve together?
A comprehensive 360° transformation including brand strategy, positioning, visual identity, and a custom website experience.
"She transformed my jumbled-up brand dreams and thoughts into a design that 100% hits that sweet spot between my vibe and my ideal client's world."
Holy smokes, Jess is a creative wizard! I'm still in awe over how she magically transformed my
jumbled-up brand dreams and thoughts into a design that 100% hits that sweet spot between
my vibe and my ideal client's world. I'm over-the-moon with the experience and the result.
I am in love with my website and overall brand identity. I feel like my brand is finally as cool as
my words, and I cannot wait to apply that coolness to all my brand assets. It has opened my
mind wide open to the possibilities for things that I want to create because I feel so much more
excited about the visual direction I have for them now!
STEPH, WEBSITE COPYWRITER & BRAND VOICE GUIDE
“We finally have a website that feels like a genuine reflection of us and our business!”
Working with Jess on our new website was such a joy. From day one, she really took the time to get to know us, our story, and our vision, and then brought it all to life in a way that feels so true to who we are. Every detail she designed feels thoughtful, welcoming, and elevated.
What we especially loved is how organized and seamless she made the entire process. Her systems are so streamlined that what could have felt overwhelming instead felt easy, clear, and even fun!! In the end, we’re left with a website that feels like a genuine reflection of us and our business and we couldn’t be happier. Jess has such a gift, and we’re so grateful we had the chance to work with her.
Michelle & Carley, Ottawa Realtor
“Jess has an exceptional eye for design and a remarkable ability to turn ideas into a polished, high-end digital experience.”
Working with Jess has been an incredible experience from start to finish. She took our vision for the Harbour Town Builders website and transformed it into something truly beautiful—clean, modern, coastal, and perfectly reflective of who we are as a company. She has an exceptional eye for design and a remarkable ability to turn ideas into a polished, high-end digital experience. She was attentive, organized, creative, and so easy to work with throughout the entire process. Every detail, from the layout to the flow to the imagery, feels intentional and perfectly aligned with our brand.
Our new website is not only visually stunning but also functional, welcoming, and built to grow with our business. Jess exceeded every expectation.We couldn’t be happier with the final result.
Amanda, Canadian Home Builder
"I've already worked with 2 clients and I haven't even launched yet because of her!"
Working with Jess has been an absolute life saving experience! She is so incredibly thoughtful
with all of her work and truly took the time to get to know my business and my why which
translated into delivering exactly what I didn't know I needed (and now that I have it I can't
imagine any other way). I've already worked with 2 clients and I haven't even launched yet all
because of her!
Not only is her work impeccable, beautiful and elegant but she also helped me understand the
importance of business strategies and how to implement them. This was the best investment I
could have made and I'm so thankful for Jess & all her hard work!
ANA, FERTILITY NUTRITIONIST
“Her dedication, creativity, and keen attention to detail made the entire process seamless and enjoyable.”
Jess didn't just meet my expectations; she exceeded them in every possible way. She transformed my vision into reality with a website, logo, and rebrand that I absolutely adore. Her dedication, creativity, and keen attention to detail made the entire process seamless and enjoyable.
Not only is Jess a master of her craft, but she's also incredibly sweet and responsive, always ready to help and answer any questions I had. Her support throughout this journey has been invaluable, and I am genuinely grateful for everything she’s done. If you're looking for a designer who goes above and beyond, Jess is your go-to.
Jill, Tampa Wedding & Family Photographer
“In working with her, the branding and website design process re-inspired me as a business owner and clinician.”
I wish I could give 100 more stars. Jess is absolute magic.
The branding and website building process re-inspired me as a business owner and clinician. Jess is so organized and thoughtful. She challenged me in the best ways. She is a wealth of knowledge and resources, and just gets it! I was emotional seeing what she put together at each step of the design process. I wish I had hired her years ago!
Priscilla, Expressive Arts Therapist
Step one:
The Plan
Like Taylor Swift, I am an architect, I’m drawing up the plans. That’s what happens as soon as you fill out the inquiry form and book a discovery call. We’ll connect virtually and dream up what’s possible for your brand and/or website. Make it official by completing the onboarding materials, and you’ll be on my calendar!
Step two:
The Invitation
Before I can create your one-of-a-kind brand and website, you’ll complete your project homework on your own time, giving yourself space to think things through before we dive in together. It gives me a closer look into who you are and what you’re envisioning before we meet for our kickoff call to lay out the creative direction.
Step three:
The Experience
From design days to custom design experiences, I aim to make the process fun and collaborative! No matter what we work on together, you’ll get that deep-rooted clarity you’ve always wanted in your business– not to mention the confidence as you see your designs get built before your eyes. There’s always room for feedback, subtle refinements, and polishing everything off before we hit “Publish.”
Step four:
The Toast
Cue the “I rebranded” reel and your favorite celebratory drink! Once everything is signed off, you’ll receive your final files, handoff resources, and the tools you need to step confidently into your next chapter. Just because the project wraps doesn’t mean our collaboration has to. The best brands evolve over time, and I’d love to keep supporting you as your business grows into its next chapters!
What you Will walk away with
(besides a spankin' new brand and website)
A website that does the selling for you, so by the time someone reaches out, it’s already a yes.
Hours of your life back because that carousel you used to agonize over for six hours now takes minutes.
A brand that builds credibility and trust quietly, no matter when or how someone finds you.
The ability to embody your brand on a random Tuesday Instagram story, without the overthinking or not knowing what to say
More time actually living your life—because your website finally works and you don’t dread touching it anymore.
The kind of unshakeable confidence that makes you proud to link your site everywhere, without second-guessing.
Personality-led branding isn’t just fulfilling–
it’s profitable.
The receipts from past clients
Every business is different, but again and again, my clients have seen a real difference when they rebranded.
Ever since we launched our website with you, we have been getting 4x more inquiries from Google!
Jess... We signed a 5-figure client within 6 months since the rebrand. THANK YOU for everything you did for us!!
Since working together, my revenue has doubled within 12 months and I get more inquiries from Google than ever!
Our team grew from 3 to 11 since the big rebrand... and we are officially booked out for the rest of the year!
Our highest package before was $3,500. It's now $15K!! We also now have on average 2x more discovery calls every month.
You changed my life. It hasn't even been 48 hours and we already hit 50K this year on Black Friday!!!!!
connect with me on the gram!
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